January 28, 2023

Beta News: Happy Data Privacy Day

Enveil CEO Ellison Anne Williams weighs in on why data privacy must be a critical focus point for large organizations

These days no important topic is worthy of the name if it doesn't have a day devoted to it. Today (January 28) it's the turn of data privacy -- or data protection depending on who you talk to -- to take its turn in the spotlight.

As organizations gather ever more data, concerns around how it is stored and used have grown which has led to legislators taking an interest too.

So, what are the current big issues surrounding data privacy and how are they being addressed? We asked some industry experts for their views.

Dr. Ellison Anne Williams, founder and CEO of Enveil, says:

"Digital transformation, the rise of the digital economy, and the broad recognition of data as an asset have significantly transformed global data requirements, making it critical for us to advance awareness surrounding the challenges and opportunities in the data privacy arena. Data Privacy Day does a great job of spurring such discussion.

"With the vast quantities of data available today, organizations increasingly need to find the right balance between value extraction and risk management. Regulators are scrambling to keep up with the pace of change so there is frequently a lack of clarity concerning the boundaries of acceptable data use. Leading data-driven organizations are forced to ask themselves: 'how much risk can we tolerate?"

Read full article here.

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Enveil is a pioneering Privacy Enhancing Technology company protecting Data in Use. Enveil’s business-enabling and privacy-preserving capabilities change the paradigm of how and where organizations can leverage data to unlock value. Defining the transformative category of Privacy Enhancing Technologies (PETs), Enveil’s award-winning ZeroReveal® solutions for secure data usage, sharing, collaboration, and monetization protect data while it's being used or processed. Customers can extract insights, cross-match, search, and analyze data assets at scale without ever revealing the content of the search itself, compromising the security or ownership of the underlying data, or exposing their interests and intent.
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