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March 22, 2023

Security Journal UK: Data Privacy —A Question of Tolerance

The importance of data privacy is growing at a rate unseen before — industry experts offer their view.

In the March issue of Security Journal UK, Enveil CEO Ellison Anne Williams talks about how Privacy Enhancing Technologies (PETs) are shifting the paradigm of secure data usage by enabling organizations to safely, securely, and compliantly leverage data:

“Digital transformation, the rise of the digital economy, and the broad recognition of data as an asset have significantly transformed global data requirements, making it critical for us to advance awareness surrounding the challenges and opportunities in the data privacy arena. Data Privacy Day does a great job of spurring such discussion. 

“With the vast quantities of data available today, organizations increasingly need to find the right balance between value extraction and risk management. Regulators are scrambling to keep up with the pace of change so there is frequently a lack of clarity concerning the boundaries of acceptable data use. Leading data-driven organizations are forced to ask themselves: ‘how much risk can we tolerate?’

Privacy Enhancing Technologies (PETs) are changing the paradigm of how and where organizations can leverage data to unlock value. At its core, this category of technologies enable, enhance, and preserve the privacy of data throughout its lifecycle, securing the usage of data. PETs help engineer the trust needed to use data to its fullest potential.

“Modern digital businesses must cross global data silos, but the current barriers are leaving massive unrealized data value on the table. By leveraging PETs, organizations can use data across silos, jurisdictions, and organizational boundaries to efficiently collaborate across the global patchwork of data regulations. From the public sector to the private, ensuring secure and private usage of the widest pool of data sources, will be the most important advancement in data privacy yet.”

Check out the full piece here.

Security Journal UK Ellison Anne Williams | Security Journal UK: Data Privacy —A Question of Tolerance | Enveil | Encrypted Veil
To learn more about the expanded value unlocked by Enveil, please schedule a meeting.
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Enveil is a pioneering Privacy Enhancing Technology company protecting Data in Use. Enveil’s business-enabling and privacy-preserving capabilities change the paradigm of how and where organizations can leverage data to unlock value. Defining the transformative category of Privacy Enhancing Technologies (PETs), Enveil’s award-winning ZeroReveal® solutions for secure data usage, collaboration, monetization, and Secure AI protect the content of the search, analytic, or model while it's being used or processed. Customers can extract insights, cross-match, search, analyze, and leverage AI across boundaries and silos at scale without exposing their interests and intent or compromising the security or ownership of the underlying data. A World Economic Forum Technology Pioneer and Gartner Cool Vendor, Enveil is deployed and operational today, revolutionizing data usage in the global marketplace.
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